Business Education

Article Index

Higher Business Management

The course has three areas of study: Understanding BusinessManagement of Marketing & Operations and Management of People & Finance

 Understanding Business

  • Role of business in society
  • Types of  organisations 
  • Objectives
  • Methods of Growth
  • External Factors
  • Internal Factors
  • Stakeholders
  • Structures
  • Decision Making

Management of Marketing & Operations

Marketing

  • Customers
  • Market research 
  • Market mix
  • Product
  • Price
  • Place
  • Promotion
  • People
  • Process
  • Physical evidence
  • Technology

Operations

  • Inventory management
  • Methods of production
  • Quality 
  • Ethical and environmental
  • Technology

 Management of People & Finance

People

  • Recruitment
  • Training
  • Motivating
  • Legislation
  • Technology

Finance

  • Sources of finance 
  • Cash budgeting
  • Financial Statements
  • Ratios 
  • Technology

Assessment

  • Assignment - 30 marks (Duration - 8 hours)
  • Exam Paper - 90 marks (Duration - 2 hours 45 minutes)

Homework
Regular homework excercises will be set, based on the theory part of the course.